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figures: Red Star News

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Chengdu full search news website, July 26 – the Organizing Committee of the 102nd national sugar and Wine Fair responded positively to the latest control requirements of the government, and will be held in an online exhibition form from July 28 to 30, 2020. During this period, the “cloud platform of national sugar and Wine Fair” will provide online services for the vast number of merchants, and more effectively innovate the online and offline integration development mode of exhibition.

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create a high-quality online cloud exhibition platform, and experience better.

it is reported that this national sugar and Wine Fair will be held in the form of online exhibition for the first time. The organizer and Alibaba Group will work together to create a “national sugar and Wine Fair Online cloud exhibition platform” to fully ensure the effect of exhibition, transaction and cooperation and negotiation. The exhibitors will fully display their corporate brand image and exhibits through cloud exhibition booth, video, live broadcast, online activities and other forms, and communicate with the audience in real time through live interaction, inquiry and negotiation. During the exhibition period, the industry can log on the official website of the national sugar and wine fair or download the “national sugar and Wine Fair app” through the sponsor’s sharing link to participate in the exhibition. More than 2000 well-known enterprises of

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participated in the fair with considerable scale. Although the forms of

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have been changed to online, the scale of this fair is still large. Six exhibition areas were set up, including traditional wine, wine and international spirits, food and beverage, condiments and food ingredients, food machinery, food packaging and containers. In addition, special zones for poverty alleviation and agriculture assistance, national and local exhibition groups, VIP purchasers, COFCO food and other special zones have been set up to facilitate the professional audience to find the exhibitors and products they are interested in more accurately and select and negotiate more efficiently.

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according to Yang Chenggang, chairman of China Sugar exhibition, more than 2000 enterprises of food, wine, condiment, machinery, packaging and related industries have participated in the exhibition. In addition, there are also domestic government groups from Beijing, Chongqing, Chengdu, Ningxia, Nongken, and other national exhibitors from France, Germany, Spain, the United States, Australia, Argentina, Israel and other international exhibitors also appeared online in the form of national exhibition groups, bringing a variety of new products to the audience. It can be predicted that the new products brought by the exhibitors will stand out and become the best-selling products influencing the trend of domestic consumer market this year and even in the future.

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are rich and colorful, and the themes are diverse,

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In addition to a wide range of exhibits,

will also bring a variety of supporting activities. Focusing on hot issues in the industry, market trends, technical exchanges, investment and financing cooperation and other topics, an online forum will be held to give full play to the functions of the national sugar and Wine Fair’s thought sharing and value discovery platform, so as to provide platform support for restoring industry confidence and inspiring industry upgrading ideas. Among them,

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are the main forum with the theme of “industrial responsibility and practice of building a well-off society”. It is reported that the forum is composed of economic vertical and horizontal, industry longitude and latitude, entrepreneurs face-to-face, data release, and online discussion. At that time, the industry leaders will deeply participate in the main forum activities, share the successful cases of enterprises with the audience in the form of face-to-face interviews and round table dialogues, and discuss the topics most concerned by industry people. At the same time,

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will also be held during the meeting, such as China food and alcohol marketing innovation forum, China nutrition food health forum, China food and alcohol investment and financing forum, etc., which will fully provide the industry with a platform for information exchange and ideological communication, enrich the connotation of the sugar and wine fair, and enable the visitors to get more rich experience of participating in the meeting. In addition to the

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forums, this year’s Fair will also hold a series of “poverty alleviation and well-off” promotion meetings, and invite 11 enterprises from poor counties and cities to carry out policy release, product promotion, new product tasting and other promotional activities, so as to help the poor areas develop the market for characteristic products.

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in addition to the industry activities organized by the organizers, a number of liquor, food and condiment exhibitors will also organize a variety of online activities during the conference period, including forum and conference activities such as dealer meetings and product conferences, as well as novel activities with “online characteristics” such as factory exploration and store exploration and live delivery.

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specially invite VIP buyers to settle in the platform, and take various measures to drain

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. In order to better promote the production and marketing docking of cloud exhibition platform of national sugar and wine fair, and to activate the trade negotiation between exhibitors and purchasers, this year’s sugar and Wine Fair has set up a VIP buyer zone, inviting many well-known domestic enterprises and organizations to settle in. Exhibitors can not only find these well-known channel providers, e-commerce procurement platforms and circulation enterprise organizations in the VIP buyer zone, but also conduct in-depth communication and negotiation with the person in charge of VIP major purchasers face to face by participating in the online special supply and demand docking meeting organized by the organizers, so as to create opportunities for subsequent cooperation.

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in addition, in order to ensure the docking effect of the 102nd national sugar and wine fair, the organizer and Alibaba have joined hands to introduce the precise professional audience, including previous distributors, VIP purchasers, and related category enterprises of Alibaba e-commerce platform, into the online cloud exhibition platform of the national sugar and wine fair, so as to help attract investment, attract and connect the supply and purchase of the 102nd national sugar and Wine Fair.

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this year’s sugar and Wine Fair will surely gather industry wisdom, bring new harvest to exhibitors, and stimulate new vitality of food and wine industry.